Recent Entries

Hospitality Rising: Touring Midtown's Hotel Development

$1M of Signal Improvements Underway in Year Four of Midtown Traffic Operations Program

Midtown Alliance to Kick Off Season 2 of "The Porch" at MARTA's Arts Center Station

“TECHnology Tour” Offers Inside Look at Midtown’s Startup Scene

Inside the Numbers: Atlanta Food & Wine Festival’s Impact on Midtown ATL

Going Vertical: A Visual Construction Tour

New Arrivals Add to Retail, Dining Scene in Midtown

Warmer Weather Beckons More Bike Sharing in Midtown

Rockspinner: A Rockumentary

App-Driven Field Work Produces Valuable Data Key to Maintaining Midtown's Walkability, Accessibility



Hospitality Rising: Touring Midtown's Hotel Development

Midtown's hotel industry is booming, with over 1,000 hotel rooms in the pipeline adding to the 4,000+ hotel rooms already in the 1.2 sq. mile core. Two hotel projects are already well under construction, so we decided to take a close-up look.

Greystar's Ascent Midtown, located at the corner of West Peachtree and 18th Streets, is steadily stacking floors. It will top out at 17 stories in a residential tower, and 8 stories for the hotel component.

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Tag: Development

Posted: June 14, 2017

Going Vertical: A Visual Construction Tour

Construction cranes are hard at work all across Midtown, with 17 towers coming out of the ground and rising. Today, we've taken a quick tour through Midtown to highlight some of the progress on selected projects. Read More »

Tag: Development

Posted: May 10, 2017

In the News: "How Tech Square is Conquering Midtown"


"Today Georgia Tech’s Tech Square is the heart of the local technology community and a thriving part of Midtown. It’s hard to believe that just 15 years ago, the land it stands on was one of the city’s most blighted neighborhoods. Read More »

Tags: Development, Innovation, Ecosystem, Midtown ATL, Georgia Tech

Posted: August 5, 2016

Take A Tour of University House in Midtown

Tech Square continues to burnish its reputation in Midtown as the hot spot for startups and established companies interested in operating near Georgia Tech. Now, residents are also converging on the area, drawn to the energy surrounding next-gen thinkers and early-adopters. The combination of executives, entrepreneurs, students, professors and locals in this tech neighborhood makes for an interesting mix of partnerships and parties. Strategically nestled within walking distance of Tech Square are two new residential developments offering out-of-this world amenities for students and locals. Read More »

Tags: Development, Urban Design, Georgia Tech

Posted: August 26, 2015

Midtown’s Flourishing Future: Midtown Alliance, Commercial Developers Discuss Next Big Moves

Commercial real estate brokers, developers and businesses came together in Midtown for a Bisnow special event and panel discussion on the future of the District. Fueled by intense growth – 16 active development projects underway, another 21 in the pipeline – Midtown continues to attract interest because of its natural street grid and tech-oriented profile. Read More »

Tags: Development, Events, Economic Development, Walkability

Posted: August 18, 2015

Luxury Residential Building Groundbreaking: Yoo on the Park

The Trillist Companies, Inc. will officially break ground next week, Wednesday, February 18, on the highly anticipated YOO on the Park. The tower will be the first in a platform of branded luxury residential rental buildings developed in partnership with world-renowned YOO Studio, a global partnership of property entrepreneur, John Hitchcox, and ubiquitous designer, Philippe Starck (of Miami Delano, London Sanderson). Read More »

Tags: Development, Events, Midtown ATL

Posted: February 12, 2015

1315 Peachtree Street Recognized as a Living Model for Small Urban Sites

The Midtown Atlanta office building of design firm Perkins+Will has been certified as one the top sustainable landscapes in the country. The Perkins+Will building is the only site in Georgia to ever gain this designation, with just 34 certified in the United States since 2009. Read More »

Tags: Development, EcoDistrict, Midtown ATL, Sustainability, Green

Posted: September 8, 2014

Atlanta, See It - Ponce City Market Tour

Last week we got a chance to tour the site of Ponce City Market, which will restore 1.1 million square feet of the historic Sears, Roebuck & Company building. Located right along the Atlanta Beltline's Eastside Trail, PCM is the largest adaptive reuse project in Atlanta to date: the site will soon feature 300,000 square feet of retail and restaurants, 450,000 square feet of office space and 260 residential units. Check out the slideshow for some sights we saw while there. Learn more about this fascinating development project. 

Tags: Development, History, Preservation, Atlanta, Atlanta BeltLine, Restaurants, Urban Design, Retail, Community

Posted: August 2, 2013

Did You Know?: The Atlanta Beltline almost didn't happen

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Tags: Development, Innovation, Atlanta, Midtown ATL, Atlanta BeltLine, Urban Design, Economic Development, Sustainability, Green, Community, Placemaking

Posted: June 20, 2013

Fostering innovation and economic growth

By Shannon Powell

Consider in the last 10 years, Facebook launched in 2004 and reached 1B active users in 2012, the first YouTube video played in 2005 and now users upload 72 hours of video each minute to the service. Twitter came on the scene and was a critical force in 2011 and 2012’s Arab Springs and double digit growth in the percentage of the US population over 14 that own smart-phones which are used more and more for everything but talking on the phone. They are now mini-computers, with high-resolution cameras, GPS locators, high-speed internet access, and millions of apps that fit every interest. If past history provides a window into the future, then the places that can innovate around technology growth areas will produce the jobs and companies of the future.

Today, the Midtown Alliance is embarking on a new initiative to strengthen Midtown’s burgeoning technology innovation district. The goal of this effort is to leverage the success that is already happening to further stimulate our economic development agenda.

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Tags: Development, Midtown Alliance, Innovation, Collaboration, Atlanta, Midtown ATL, Economic Development

Posted: April 19, 2013

Let's Talk: Shipping Containers

Shipping containers have been used in cities worldwide to create unique, flexible retail environments—a new model of development that provides an interesting compromise between temporary and permanent.  We chatted with plexus r+d President and architect Jordan Williams about how the planned shipping container for the Yumbii restaurant will be a special addition to Midtown’s retail landscape.

Jordan, tell us about the shipping container trend in retail environments and what makes them work so well?

Shipping containers are just now hitting the radar in Atlanta, but have been an increasingly popular component of architectural design and construction across the globe for the past two decades.  The use of containers in architectural design is growing because it strikes a chord with several of the dominant themes that frame design and development in contemporary culture. 

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Tags: Development, Midtown ATL, Restaurants, Urban Design, Pop-Up Shops, Retail

Posted: April 9, 2013

Midtown Gears Up for Change

By Dan Hourigan

There’s a movement, led in large part by Millennials, sweeping Atlanta and cities around the world that is changing the way we plan for cities.  No, I am not referring to smartphones, apps, or anything related to new technology.  In fact, this trend relies on technology that is nearly two hundred years old – the bicycle.

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Tags: Development, Bike, Midtown ATL, Transportation, Atlanta BeltLine, Bike Racks

Posted: March 27, 2013

A "Brand" New Midtown Story

By: Kevin Green

Hello and welcome to our new website and brand refresh!  When Midtown Alliance started our rebranding process late last year, we were looking to not only consolidate our two websites - and - and multiple logos, but also to create a new look and feel to reflect the sense of community and vitality of the Midtown area.

With so many stories to tell – from the fabled history of the district to the characters we meet every day on the street, to our historic neighborhoods and new hi-rises; Fortune 500 companies and start-ups -- Midtown’s story is being written every day.  Midtown Alliance is proud to be a part of it.

In 2013, Midtown Alliance will continue to enhance Midtown’s livability with pocketparks, streetscapes, bridgescapes, bike lanes and projects to enhance Midtown’s MARTA stations.  This year we’ll also introduce Midtown as the Southeast's first urban EcoDistrict, building upon the 2012 Midtown Greenprint plan.

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Tags: Development, Midtown Alliance, Innovation, EcoDistrict, Bike

Posted: February 13, 2013