This season, get more by driving less.
Drive Less.
During September and October, Midtown Alliance is challenging Midtown Atlanta residents and workers to trade in their keys for a cleaner trip to and from work.
Tune In.
Each week, tune in for our latest Go Car-Lite web video as we follow each of our champions on their new commute options.
Watch Go Car-Lite Episode 6: Bernie's Bus and Train Combo Commute
Meet Bernie, a Midtown commuter who lives in a North Atlanta suburb. She's been searching for options to beat I-85 traffic and reduce the cost of her trips to and from the office. Enter Xpress and MARTA for the one-two punch that's helping her reclaim time and money. Watch how Bernie goes Car-Lite, and see how Bernie's workplace rallies around her to keep going.
Catch Up: New Videos Released Every Week
Get More.
Going Car-Lite? Share a picture or video of yourself going Car-Lite, using #GoCarLite and tag us on Facebook, Twitter, or Instagram for the chance to win an Experience Midtown Package - including a 60 minute massage courtesy of the Four Seasons Midtown, dinner and more. The more you post, the more chances you have to win!
The More You Know: Car-Lite Living Made Easy
With 96% of Midtown Atlanta’s buildings within a 6-minute walk of a MARTA transit station, 40+ linear miles of sidewalk available in the district,
5 miles of bike lanes, and 26 bus routes, you don’t have to rely exclusively on your car to get around.
5 miles of bike lanes & 11 Relay Bike Stations
26 bus routes to catch a ride around the city
18 car-share stations at the touch of a button
70,000 daily workers & 20,000 residents
4 MARTA Stations to connect you to the region
2,200 trees to shade your walk
Meet Our Go Car-Lite Champions
After sifting through more than 100 applications, we are proud to introduce you to these featured commuters. Get to know them as they learn how to navigate Midtown's transportation network.
Dale
Commute Route: Peachtree Hills to Midtown
Commute Mode: Walking
An Atlanta resident for the last decade, Dale is familiar with the hustle and bustle of traffic in the city. Working as both the Dean of Academics for SCAD and as a visual artist, he has a heart for the city and all it has to offer. During the Car-Lite challenge, Dale will be commuting on foot and hopes to show that embracing an active lifestyle in an urban setting is not just for millennials.
Bithia
Commute Route: Midtown to North Druid Hills
Commute Mode: MARTA rail and bus
Though steps away from a MARTA station, Bithia chose to rely on her car for the daily commute to her new job. In her effort to go car-lite, Bithia plans to explore Midtown's transit system by commuting north to North Druid Hills. Be sure to follow @_bithia to watch all her commuting adventures! When not MARTA'ing, you'll likely find Bithia dominating a ping pong game.
Matt
Commute Route: East Atlanta Village to Midtown
Commute Mode: Bike
As a Midtown worker, Matt has seen his commute steadily increase over time. Through his experience with combining Midtown's bike lane connectivity and MARTA, Matt wants to show everyone how feasible it is to get around - all while rocking a stylish suit. Now Matt will have more time to spend with his partner, watching Atlanta United and hanging out with their three "fur babies".
Bernadette
Commute Route: Gwinnett to Midtown
Commute Mode: Xpress Bus
With a long-haul commute originating in northern Gwinnett County, Bernadette, or "Bernie," has seen monthly car costs sky rocket and is growing tired of the balancing act between high toll rates and stressful commutes. In order to save money, Bernadette will be commuting into Midtown by Xpress bus. Not only will she be putting more money back in her wallet in the long run, but she'll also have time to catch up on the news during her commute into the city. Bernadette is a Brooklyn native, a wife of 25 years and the proud mother of two boys.
Amy
Commute Route: Ansley Park to Midtown
Commute Mode: Bike and MARTA
Old habits die hard, but as one of our Go Car-Lite Champions, Amy will put away her car keys in exchange for biking, walking and the occasional evening train ride to classes at Georgia State University. By living and working in Midtown, Amy will have access to the BeltLine, parks, a thorough bike network - all she's looking for in a fun commute. Amy is an avid urban gardener and an employee of the Piedmont Park Conservancy. She's ready to take the next step towards a sustainable lifestyle by going Car-Lite!
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