In 1997, the community rallied in support of our comprehensive master plan, Blueprint Midtown. Since that time, Midtown has attracted an unprecedented wave of growth and development. We continue to welcome new development that is consistent with this vision.
Through urban planning and capital projects, we have created a pedestrian-oriented network of well lit, tree-lined sidewalks that make it easy to walk everywhere, and pocket parks and plazas that give visitors, residents and workers places to enjoy along the way
All of our programs contribute to the vibrancy here. By attracting and supporting an exciting mix of street-level retail and restaurants, we've created energy and economic growth in the Midtown core. We sponsor and support Midtown events and promotions in coordination with our members and partners. And through our communications, we tell the story of Midtown and provide up-to-date information on what’s happening here.
The Midtown EcoDistrict, the South’s first urban eco-district, is a strategic initiative that will “green-up” our own programs and services, and elevate the sustainability efforts of our businesses, institutions and residents. Our creation of new plazas, pocket parks and planting of more than 700 shade trees enhance Midtown’s beauty and livability.